Dawn Ultra Think all dish soaps are the same? Think again. Dawn Ultra has 3X more grease-cleaning power per drop, so you can get through more dishes with less. No matter what you've got cooking in the kitchen, Dawn dishwashing liquid will leave your dishes squeaky clean every time. Helping Save Wildlife for More Than 30 Years Independent studies have proven Dawn dish soap to be the most effective dishwashing detergent for cleaning oiled animals, heralded because it removes tough grease while being gentle on animals’ delicate skin and feathers. As such, Dawn is the only dishwashing brand trusted by wildlife rescue experts for decades. Since 2006, Dawn has donated more than 100,000 bottles of dishwashing liquid and financial support to its wildlife partners, International Bird Rescue and The Marine Mammal Center. These donations have helped these organizations clean more than 75,000 marine animals in the United States.